Christmas in July 2012 opens for exhibitor bookings

This  year's Christmas in July date has been announced! If you wish to exhibit at the summer's  premier toy press event then keep Tuesday 3rd July 2012 free. This is when hundreds of journalists will come together at one purpose built press exhibit of all that will be hot for kids this year.

Last year's event saw over 200 national journalists gathered at the Camden Centre and once again this great venue will host the show.

Exhibitors included notable names such as Flair, Esdevium Games, Character Options, WowWee, Gibsons Games, MEGA Brands and Vtech, all of which had face to face contact with journalists who were all eager to spread the word about what they think will be the top toys this Christmas.

Demos took place of many new products including JAKKS Pacific new T-Pain mic and BIG Power Hand, an 82 year old lady proving you're never too old to get on your bike and much more.

Christmas is July also hosted the first ever Mum's Choice Awards, where influential mummy bloggers chose what toys they expect to be on their children's Christmas wish list. Winners included HEXBUG, Bladez Toys, and Micro Scooters all of which will be talked about by tens of thousands of mums across the blogosphere in the run up to Christmas.

2011 event Organiser,  Claire Taylor, Evolution PR said: "This year's event has been a fantastic success with hundreds of journalists in attendance, which created a real buzz. We are confident that the exhibitors will see lots of media coverage over the coming months. "

For more information about Christmas in July 2012 contact Sherri Anne Mayne at Evolution PR on 01327 701702 or email: sherri@evolution-pr.co.uk. Alternatively if you are a member of the press and wish to register then go to the registration page.